Privacy Policy for Alpha Omega Digital
Last Updated: 1 September 2025
Alpha & Omega Digital Pty Ltd (ABN: [insert ABN], “we,” “us,” or “our”) operates the website https://alphaomegadigital.com.au (“Site”) and provides digital marketing, WordPress and Shopify development, and paid advertising services (“Services”). We are committed to protecting your privacy and processing your personal data in compliance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
1. Collection of Personal Information
We collect personal information that you voluntarily provide when you:
- Submit an inquiry via contact forms.
- Subscribe to marketing communications.
- Comment on blog posts or engage with content.
- Apply for job opportunities.
Such information may include your name, email address, business name, phone number, and message content. Additionally, we automatically collect technical data like IP address, browser information, device type, and cookies to help improve our website performance and user experience.
2. Use of Personal Information
We use your personal information to:
- Respond to inquiries and provide requested services.
- Send newsletters, updates, or promotional material (with your consent).
- Improve and personalize the Site, including analytics and troubleshooting.
- Ensure security, prevent spam, and maintain a functional user experience.
3. Disclosure of Your Personal Information
We may disclose information to:
- Service providers like web hosts, analytics tools (e.g., Google Analytics), marketing platforms, and support services.
- Professional advisors (e.g., accountants, legal counsel).
- Regulatory or law enforcement bodies where required by law.
- Third parties outside Australia, including for analytics—if this happens, we ensure appropriate protections are in place.
4. Cookies & Tracking Technologies
We use cookies and similar technologies to enhance site functionality and analytics. Analytics services like Google Analytics collect visitor behavior data that may be stored overseas; you can opt out by disabling cookies or using the opt‑out service.
5. Data Security
We take reasonable steps to protect your personal information from misuse, interference, loss, or unauthorized access. However, internet transmission is not entirely secure—we cannot guarantee absolute security.
6. Data Retention
We retain personal information only as long as necessary for the purposes outlined above or as required by applicable laws. Once retention is no longer needed, data is deleted or de-identified securely.
7. Access, Correction & Choices
You have rights regarding your personal data:
- Access: You may request a copy of the information we hold about you.
- Correction: You may ask us to correct or update inaccurate or incomplete data.
- Deletion or Restriction: You can request deletion or restriction of processing.
- Object: To processing where relevant (e.g., under legitimate interest).
- Withdraw Consent: In cases where consent is the basis for processing.
To exercise these rights, please contact us. We’ll respond within a reasonable period unless there are lawful grounds to refuse.
8. Marketing Communications & Unsubscribing
If you’ve consented to marketing communications, you may unsubscribe at any time via the unsubscribe link or by contacting us directly.
9. Links to Other Websites
Our Site may link to third-party websites. We are not responsible for their privacy practices. We encourage you to review their privacy policies before sharing personal information.
10. Changes to This Policy
We may update this Privacy Policy at any time. We’ll post changes on this page with a revised “Last Updated” date.
11. Contact Us
If you have questions regarding this Privacy Policy or your data rights, please contact us:
- Email: [email protected]
- Address: 1650/470 St Kilda Rd, Melbourne VIC 3004, Australia