Natural Comfort Bedding
Natural Comfort Bedding used to do google ads with another agency, and they had flatlined revenue and were struggling post covid. Now with tracked calls and the right keywords and ad content they are thriving.— Jane James
We build and manage Google Ads campaigns for Australian businesses that want more leads, more sales, and a transparent view of every dollar spent. No lock-in. No percentage-of-spend fees. Just results.
Local plumbers near you. Upfront pricing. Book online.
No call-out fee. All work guaranteed. 500+ 5-star reviews.
Google processes 8.5 billion searches per day. A significant number of those searches are people actively looking for exactly what you sell - right now, with their wallet out. Google Ads puts you in front of them at that precise moment.
Unlike social media ads that interrupt people who weren't looking for you, Google Ads is demand capture - you're meeting buyers at the peak of their intent. When managed properly, it's the most reliable, scalable lead generation channel for Australian businesses.
The problem is that most Google Ads accounts are poorly structured, targeting the wrong keywords, and wasting 40-60% of their budget. That's where we come in.
Text ads that appear when people search your exact keywords. The highest-intent campaign type - you're reaching people actively looking for what you sell right now.
Product listing ads that show your items with images, prices, and reviews directly in Google search results. The most powerful format for e-commerce.
Visual ads across 2M+ websites and apps in the Google Display Network. Ideal for building awareness and re-engaging visitors who didn't convert on first contact.
Campaigns that target customers in your area across all Google channels - Search, Maps, YouTube, Gmail, and Display - with AI-assisted bidding and creative.
In-stream and in-feed video ads on the world's second largest search engine. Powerful for building brand trust, explaining complex products, and retargeting warm audiences.
Google's newest format, serving visually rich ads across YouTube, Gmail, and Discover. Bridges the gap between social-style creative and Google's intent-driven audience.
Strategy, setup, ongoing management, and
reporting — all handled by Google Ads specialists.
Deep analysis of what your customers search, how much it costs, and which terms will convert vs drain budget.
We build extensive negative keyword lists from day one — the single most impactful way to stop wasting budget immediately.
Proper GA4 and Google Ads conversion tracking setup so every lead, call, and sale is attributed correctly.
Compelling search ads with all available extensions — sitelinks, callouts, structured snippets, calls, and location assets.
The right bidding strategy for your goals and budget — manual, target CPA, target ROAS, or maximise conversions.
Improving ad relevance, expected CTR, and landing page experience to lower your cost per click over time.
A clear, jargon-free dashboard showing impressions, clicks, conversions, cost per lead, and ROAS — updated weekly.
We audit and advise on your landing pages to ensure ad spend isn't leaking after the click.
Natural Comfort Bedding used to do google ads with another agency, and they had flatlined revenue and were struggling post covid. Now with tracked calls and the right keywords and ad content they are thriving.— Jane James
Amari Plumbing does 90% commercial work and only 10% residential work. They just wanted an extra 10%, so we spend 1k a month on google ads and get an extra 3-4K in work.— Jane James
The Drain Surgeon got 35+ calls per week running google ads across Melbourne. They booked multiple jobs per week, averaging 10-12.— Jane James
Your ideal budget depends on your industry, average cost per click, competition, and how many leads or sales you want to generate. We generally recommend starting with enough budget to collect meaningful conversion data rather than spreading spend too thin.
Most campaigns begin generating useful data immediately, but it usually takes several weeks of optimisation to identify the strongest keywords, ads, audiences, and bidding strategies.
No. Our management fees are structured separately from your Google Ads budget, so increasing your advertising spend does not automatically increase our fee.
Yes. We can audit your existing account, identify wasted spend and tracking issues, then restructure and optimise the campaign without requiring you to start again from scratch.
We work across service businesses, professional services, trades, healthcare, B2B and other lead-generation industries where Google Search can capture strong purchase intent.
Yes, the landing page matters significantly. Even an excellent campaign can underperform if the page is slow, confusing, or does not clearly explain the offer. We review landing pages as part of campaign optimisation.
Book a free Google Ads audit. We'll review your existing account (or your competitive landscape if starting fresh), pinpoint exactly where budget is being lost, and show you what a properly structured campaign looks like.
Full-service digital marketing and web development agency helping Australian businesses grow through high-performing websites, Google Ads, SEO and custom software solutions.