Running google ads on a small budget

google ads on a tight budget

Okay, so as a small business owner, I know the struggle is real. Every marketing dollar has to count. And yeah, I’m often running my Google Ads on a shoestring. It’s pay-per-click (PPC), which is great, but it can also feel like throwing money into a black hole if you’re not careful. That’s why I’m constantly doing … Read more

Understanding Google Ads: Performance Max, Search, Display, and Google Reviews Campaigns

As a business owner or marketer, navigating the world of Google Ads can feel like a daunting task. With so many options available, each with its own strengths and nuances, it’s easy to feel overwhelmed. That’s why I decided to break down the differences between the main types of campaigns—Performance Max, Search, Display, and Google … Read more

Google ads for heating and cooling

google ads for heating and cooling

https://alphaomegadigital.com.au/wp-content/uploads/2024/10/Air-Con-Campaign-Insights-1.mp4 If you’d like a month FREE trial of google ads for your heating and cooling business, listen up. I just want to run you through a cooling campaign that’s been running for a number of years and explain a bit about the campaign set up and how it’s working for this client. Been running … Read more